Brand
Mentornity brand assets
The official Mentornity logo and icon, ready to download in SVG and PNG, with the colour codes and the few rules that keep the brand looking the same everywhere.
16 files: every logo below in SVG and PNG.
Logo
The icon and the wordmark together, on a transparent background. Use this version whenever there is room for it.
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Logo, transparent
For light backgrounds. The default choice.
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Logo, transparent, white text
For dark backgrounds and photos with a calm, dark area.
Icon
The icon on its own, for small spaces: app icons, profile pictures, favicons and directory listings.
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Round icon
Profile pictures, avatars and anywhere the frame is a circle.
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Square icon
App stores, software directories and listings that ask for a 1:1 logo with a background.
Logo on a background
The logo centred on a white or black plate with comfortable padding, for places that need a ready-made image: social profiles, listings, slides and press.
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Square, white background
Social media profiles, partner pages and listings on light pages.
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Square, black background
The same uses on dark pages and dark themes.
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Wide, white background
Slides, banners, press articles and link previews (1200 × 630).
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Wide, black background
The same uses on dark slides and dark pages.
Colours
The logo uses exactly three colours. The website adds three supporting tones. Select a colour to copy its code.
Typography
The wordmark is drawn, not typed: always use the files above instead of writing "Mentornity" in a font.
Mentornity Serif
Headlines on the website. Based on Neuton (SIL Open Font License).
Figtree
Body text and interface. Free on Google Fonts (SIL Open Font License).
How to use the logo
A few rules keep the logo recognisable wherever it appears.
Clear space
Keep empty space around the logo at least as wide as the height of the icon. No text, edges or other logos inside it.
Minimum size
Logo: at least 100 px (25 mm) wide. Icon: at least 16 px (6 mm). Smaller than that, the wordmark stops being legible.
Writing the name
One word with a capital M: Mentornity. Not MentorNity, Mentor Nity or MENTORNITY in running text.
Backgrounds
Black text on white or light backgrounds, white text on black or dark ones. On a photo, place the logo over a calm area with enough contrast.
- Change the colours or apply gradients.
- Stretch, squash or rotate the logo.
- Add shadows, outlines or other effects.
- Place it on busy or low-contrast backgrounds.
Do
- Use the files on this page as they are.
- Scale the logo proportionally.
- Use the white version on dark backgrounds.
- Use the icon alone only where the full logo does not fit.
Don’t
- Change the colours or apply gradients.
- Stretch, squash or rotate the logo.
- Add shadows, outlines or other effects.
- Retype the wordmark in another font.
- Rearrange the icon and the wordmark.
- Place it on busy or low-contrast backgrounds.
Who may use it
Customers, partners, the press and software directories may use the logo to refer to Mentornity or link to us. Please do not use it in a way that suggests a partnership or endorsement we have not agreed, or as part of your own product name or logo.
Need another format?
For a different size, a print file or a question about using the brand, write to us.
Questions about the Mentornity brand
Where can I download the Mentornity logo?
On this page: every version is available as SVG and PNG, one by one or all together in a ZIP file. The links are permanent, so you can also link to them directly.
What is Mentornity’s brand colour?
Mentornity Red, HEX #B00021 (RGB 176, 0, 33). The logo uses only this red, black and white.
Which file should I use?
The transparent logo for most uses, the white-text version on dark backgrounds, the round or square icon for small spaces, and the white or black plates when a platform asks for a ready-made square or wide image.
Should I use SVG or PNG?
SVG wherever it is accepted: it stays sharp at every size and the file is small. PNG for tools that do not take SVG, such as some social networks, email signatures and office documents.
Can I change the logo’s colours?
No. Use the black-text version on light backgrounds and the white-text version on dark ones. The icon stays red in both.